Lisa Clark
By
| February 7, 2014
VP, Consumer Marketing & Media Strategy
National Geographic Channel
Besides providing superior programming, there’s nothing more critical to a network than marketing its slate to the public, which helps deliver the eyeballs. That’s Clark’s job – designing and implementing the engagement strategies and marketing campaigns that bring viewers to Nat Geo. Her success has helped drive consistent ratings growth at the network. A former chief of the Black Filmmaker Foundation, she also finds time to be a volunteer mentor at National Geographic Channel as well as being active in WICT.