In her five years at the company, Yaccarino has transformed NBCU’s advertising sales organization. Her groundbreaking “one portfolio” plan has amplified the enormous power and reach of the company’s broadcast, cable and digital assets. As a result, under Yaccarino’s leadership, NBCU was the only media company to record growth in volume and dollar value during the 2015 Upfront. Earlier this year, she announced the company’s audience targeting platform, NBCUx—a programmatic platform—and “NBCU+ Powered by Comcast,” which empowers clients to make better data-driven decisions.

The Daily

Subscribe
Friday–December 13

FCC Launches Update to Broadband Health Map

The FCC updated its Mapping Broadband Health in America platform Friday to include new variables to better examine maternal health. Now, the platform allows users to visualize and survey

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards Nominations Open November 13th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.