In her five years at the company, Yaccarino has transformed NBCU’s advertising sales organization. Her groundbreaking “one portfolio” plan has amplified the enormous power and reach of the company’s broadcast, cable and digital assets. As a result, under Yaccarino’s leadership, NBCU was the only media company to record growth in volume and dollar value during the 2015 Upfront. Earlier this year, she announced the company’s audience targeting platform, NBCUx—a programmatic platform—and “NBCU+ Powered by Comcast,” which empowers clients to make better data-driven decisions.

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Charter Posts First Video Gains Since 2020

Charter’s streak of video declines came to a halt Friday when the company announced 44,000 total video net additions in 4Q25. And while it might not be a trend Charter sees as holding true in the long term, for now, it can celebrate a feat it hasn’t been able to say in 21 quarters.

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