EVP, Marketing
AMC

Perhaps you’ve heard of “Mad Men,” “The Walking Dead,” or that show that just ended, “Breaking Bad”? If you have, thank Schupack. She gets the word out on AMC’s powerhouse originals as ultimate marketing and advertising overseer. Now that she’s got everyone talking, she has the masses tuning in. Favorite part of the job? “Working with the enormously talented team at AMC to come up with marketing campaigns that are as distinctive as the AMC shows themselves,” says Schupack.

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Eventful 2025 Sets Up a Busy Year Ahead

If 2025 was about positioning, 2026 is shaping up as a year of execution. That goes for the FCC, which has set the stage for spectrum auctions, broadcast ownership rules reform and heightened scrutiny of network/affiliate dynamics, as well as companies hoping to close on high-profile mergers that would reconfigure their respective industries.

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