Lauren Fry

Senior Account Executive, Simulmedia

Fry’s combination of professional and personal skills makes her a natural leader at Simulmedia, where she manages customer relationships across key verticals including travel, retail and e-commerce. During her nearly three years with the company, she has delivered many “firsts,” including spearheading a deal where a business outcome metric was guaranteed, beyond the industry status quo of impressions and other media metrics. The best advice she’s gotten? “Swing hard in case you hit it.”

What is the best advice you’ve ever gotten?

Swing hard in case you hit it.

What tech item or social platform could/couldn’t you live without?

Instagram because I can share endless photos of my dog (follow her at @buckythecorgi)

Who has been your biggest mentor and why?

I’m fortunate to have so many people whom I consider mentors.  My parents have been an incredible influence and support system for me.  Their empowerment and guidance has helped me handle any challenge I’ve been faced with.  I attribute much of my success to them.