SVP/GM
BBC Worldwide Latin America and U.S. Hispanic

Rodriguez has been instrumental in leading the creation, launch and operations of BBC Worldwide pre-school channel CBeebies in Latin America and the U.S. Hispanic market.

How Cable Can Better Serve the Hispanic Market: “It requires an understanding that individual households can cut across multiple generations and levels of acculturation. Cable needs to be able to provide quality content that runs from niche to mainstream, from acculturated to less acculturated, and that emphasizes language and culture connections at affordable pricing points.”

One Word to Describe Yourself: “Resilient”

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Friday–August 21

HBCU Go Eyes What’s Next

When HBCU Go kicks off its fifth season airing football next week, co-Founder and President Curtis Symonds will be able to point to something he spent more than a decade trying to create.

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