VP, Digital and Emerging Media
WE tv

As part of a strategic brand extension strategy, Robertson and her crew re-launched and redesigned WEtv.com in May, adding a bevy of social media tools, an original web series that spurred a 130% jump in video streaming and other features. Robertson also heads WE tv’s VOD business, which enjoyed a 681% increase in distribution last year.

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Friday–September 12

iPhone 17 Coming Soon

Mobile players are making sure they’re involved in the Apple iPhone 17 hype as preorders begin Friday and devices hit stores Sept. 19. AT&T is letting new and existing customers select an unlimited plan

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