SVP, Affiliate Marketing and Distribution

The personable cable veteran has positioned Univision, TeleFutura and Galavisión as formidable marketing partners, having over-delivered on her clients’ needs by offering unique opportunities to leverage Univision’s coverage of The World Cup via iTV apps and VOD initiatives.

Biggest Challenge: “Being an entrepreneur in an established organization – building processes and procedures and recruiting a diverse team to meet new challenges. With the FIFA World Cup looming, all strategies had to be quickly in place, allowing our partners to market their products to the growing Hispanic population.”

Motto: “We’re in entertainment, so make it entertaining.”

The Daily


Some Operators Ending QAM Video, Forcing IPTV Switch

While many consumers are choosing to drop traditional cable video service, a few operators, including Cable One and GCI, are giving them a push to IP video.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up


Jan 21
Cablefax 100 – 2022 Nominations Due: January 21, 2022
Mar 11
The FAXIES 2022Entry Deadline: March 11
Apr 1
Cablefax Top Ops – 2022Nominations Due: April 1, 2022
Jun 3
The Diversity List – 2022Nomination Deadline: June 3
Aug 12
Most Powerful Women – 2022Nominations Due: August 12
Full Calendar


Seeking an INDUSTRY JOB?

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact for more information.