Sports fans are without question some of the most rabid consumers of content via digital platforms. During 2014, U.S. sports fans engaged with ESPN digital media products a whopping 9.97 billion times, consumed 82.8 billion minutes of content, streamed WatchESPN programming for 12.9 billion minutes, viewed ESPN video clips 4.8 billion times, and spent 28.5 billion total minutes on ESPN mobile apps. Good thing the competent and innovative Schwarz is on the case, overseeing the company’s digital domain.

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The Name’s ESPN, Just ESPN

Forget ESPN Flagship, ESPN All Access or ESPN DTC. The name for ESPN’s forthcoming direct-to-consumer offering of its flagship channel is expected to just be called “ESPN.” Sources told CNBC that execs

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