James Brown
By
| February 7, 2014
SVP
ESPN RISE
The launch of ESPN RISE, the sports giant’s new high-school content business, has become a stellar opportunity for 14-year Disney/ESPN veteran Brown. Since RISE’s launch about two years ago, Brown has helped create and launch two new high school sporting events: ESPN RISE National High School Invitational and the ESPN RISE Games. To be sure, Brown’s 12 years negotiating deals with top MSOs will come in handy as he touts ESPN RISE to those same affiliates. Meanwhile, Brown has overseen several acquisitions, including the purchase of SchoolSports/RISE, hoopgurlz.com and Student Sports. A NAMIC board member, Brown is active in numerous cable groups.