VP, ESPN Deportes Programming & Business Initiatives
ESPN

It’s game on when it comes to programming for U.S. Hispanic sports fans, and Rolon has been captaining ESPN’s team for almost a year. His winning strategy of delivering relevant content across platforms saw the renewal of ESPN’s agreement to carry soccer leagues LigaMX and CopaMX. Rolon also led the negotiations to secure exclusive English-language rights to the Mexican National Soccer Team via a partnership with Univision, making ESPN the first English-language home of the MNT. Rolon’s play book also includes the development of more original programming, like the Clemente Effect documentary, which cater to Hispanic sports fans while also being relevant to the general market.

The Daily

Subscribe

People

Crown Media Family Networks upped Leah Rivlin to the newly-created role of Director, Advanced Advertising. Rivlin, who joined the company in 2013 from Reelz , is charged with developing strategies for the

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Dec 7
Most Powerful Women Celebration Register to Join Us in NYC to Celebrate!
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.