With a $78,000 budget, Discovery was able to drive engagement across 17 international markets in 14 different languages with its interactive map, which was launched to commemorate Bear Gryll’s return to Discovery Channel internationally. While the US numbers are still being tallied, the map ranked the top 10 pages in Oct for Discovery Hungary (#2), Discovery Romania (#9) and ranked #4 among all pages in Discovery Brazil during November. Based on Discovery’s survey, 60% of the map users watched the show and 60% viewers used the map after the TV event.

The Daily

Subscribe
Wednesday–December 11

Levin Reads Tea Leaves on Starlink’s Place in BEAD

New Street Research analyst and Brookings nonresident senior fellow Blair Levin has been peppered with all sorts of questions about Donald Trump’s second term as president.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards Nominations Open November 13th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.