Due to seasonality, Q4 is typically the slowest quarter when it comes to sales and the lowest with campaign success metrics versus other quarters. That wasn’t the case with Cox’s campaign, which resulted in the best performing year-end quarter in 3 years. Calls were up 21% while Web leads and orders were up 23%. In addition, Web visits were up 48% year-over-year.

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News FAST: Free Channels Rising as Cordless News Destination

Cable news networks saw ratings boosts last week as major breaking news events continued to command viewer attention for days after they broke, but FAST channel in the news space were also a popular destination.

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