Due to seasonality, Q4 is typically the slowest quarter when it comes to sales and the lowest with campaign success metrics versus other quarters. That wasn’t the case with Cox’s campaign, which resulted in the best performing year-end quarter in 3 years. Calls were up 21% while Web leads and orders were up 23%. In addition, Web visits were up 48% year-over-year.

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Former Disney CEO to Write Memoir

His CEO stint might’ve been brief, but Bob Chapek is writing all about it and the three decades he spent at Disney . Chapek, who succeeded Bob Iger and led the House of Mouse from early 2020

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