Put Conan O’Brien in a car with Ice Cube and Kevin Hart and have them give a “driving lesson” to an innocent staffer. The comedy happens almost effortlessly, it seems. To grab views, however, required a well-coordinated social strategy utilizing Team Coco’s social channels and Turner’s social product “Launchpad,” which maximizes a brand’s impact across multiple platforms. The results were undeniable: over 42MM views across digital and social platforms and still growing.

The Daily


Charter Sees Video Gains as Broadband is Once Again Gangbusters

Charter posts impressive 3Q numbers for broadband, video and EBITDA and crosses the 2 million mark for mobile lines.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up