EVP, Event Production, Talent Development and Studio Relations
MTV Networks Entertainment Group

Patterson produces onbrand event programming for Spike TV and TV Land. Since 2003, she’s strengthened Spike’s core demo, men 18-34, with the net’s “Video Game Awards,” the testosterone celebration “Guy’s Choice” and many others. Beyond leading the nets’ heavy roster of award shows, Patterson wrangles celebrity talent. Closest to her heart is her own Spike TV creation “True Dads,” a campaign urging men to take an active role in their children’s lives.

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Wednesday–April 8

Men’s NCAA Numbers

Michigan’s defeat of UConn on TBS , TNT, truTV and HBO Max on Monday averaged 18.3 million viewers, making it the most-watched Championship Game since 2019 and the

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