Extensive research showed that the African American audience believed there was a scarcity of TV content that represented their lives. Enter CelebrateBlackTV.com, promoted via social during Black History Month and surrounding the Dr. Martin Luther King Jr. holiday.

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Charter CEO Talks Broadband Moves, Next Steps for Video

For Charter CEO Chris Winfrey, when you push one-time events aside, the underlying trend for subscribers is actually slightly better YOY.

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