Bruce Campbell
Title: Chief Development & Digital Officer/General Counsel, Discovery Communications
Years in Cable: 17
Education: BA, Princeton University, 1990; JD, Harvard Law School, 1993.
Best Advice in 7 Words or Less: Hire people who are smarter than you.

It’s been a busy year for Cambpell, who led the charge for Discovery’s raised stake in Eurosport International in March 2014. He also was instrumental in the acquisitions of indie production houses All3Media (in conjunction with Liberty Global) and Raw. On top of the major deals, Campbell’s job has expanded to include Discovery’s U.S. and international digital media businesses, making him responsible for the company’s digital media strategy. Fun fact you may not know about the exec: he played on the Princeton football team.

I watch most programming on this device: I love my iPad and iPhone, but nothing beats the big screen for great programming and sports.
Should the industry embrace or reject “virtual MSOs” and why? Embrace, so long as the model compensates content owners fairly.
Apple iWatch or Rolex? I’d never bet against Apple, but I don’t think I can handle another screen right now.
Favorite TV show as a kid? “The White Shadow,” must-see-TV for the junior high set in Riverside, Ca., circa 1980.
The last time I had a good laugh was… My daughters and I loved following the “Brother Orange” saga on Buzzfeed. A wonderful (and hilarious) example of the power of digital media.

The Daily


Magnolia Workshops

As part of its July 15 multi-platform launch, Magnolia Network will launch educational content collection dubbed “Magnolia Workshops.” Viewers

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up


Jul 16
Diversity List – 2021 Nominations Due: July 16, 2021
Sep 10
Most Powerful Women – 2021 Nominations Due: Sept 10, 2021
Dec 7
Most Powerful Women CelebrationSave the Date!
Full Calendar


Seeking an INDUSTRY JOB?

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact for more information.