Marketing Team of the Year | Boingo Wireless – Boingo Broadband

 Boingo Broadband began as a WiFi hotspot company but has since branched out into a full-fledged distributor of sorts, selling broadband and video services to more than 40 military bases. Going by the credo that “Boingo makes the barracks better,” this innovative marketing team has gone all out to promote the service on bases and, more importantly, forge a lasting alliance with the soldiers who live and work there. Activations include movies in the pool screenings, trivia nights, casino nights, beach parties, bowling, block parties, tattoo judging contests, zombie runs, barracks bash parties, leadership symposiums, BBQs, tug-of-war competitions, video game tournaments, flag football tournaments, MMA tournaments, UFC viewing parties, and holiday parties. And that’s just to name a few. In fact, Boingo Broadband threw 80-plus events at 24 different military bases from March 2015 to March 2016. The bottom line is that this team—lead by CMO Dawn Callaghan—does an incredible amount of top-notch work with very few people. And this team’s dedication definitely shows.

The Daily

Subscribe
Friday–July 11

Next Frontier: CableLabs Explores More than Speed Connectivity Era

Internet speed records are all the rage these days, with two separate breakthroughs making the headlines recently. One is more in the distant future, but the other hits closer to home.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.