Big Ten hooked onto the success of its BTN2Go marketing campaign featuring mini mascots. It created school-specific mini mascot T-shirts that were so popular it couldn’t keep up with demand. The net distributed more than 13,000, and still emails came in from fans asking if they could buy the popular swag.

The Daily


Discovery Reveals Streaming Service discovery+

Discovery has been teasing a streaming service for months, and on Wednesday the company finally lifted the curtains behind the upcoming discovery+.

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