At the 2014 Big Ten Championship FanFest, produced a BTN2Go branded bungee run where fans could race each other wearing the mini-mascots. Fans could take their photo with the actual mini-mascot puppets in front of school specific backdrops. BTN2Go recorded 370,176 downloads—a 22.84% increase over the prior year, with iPhone/iPad downloads increasing by 22.52% and Android downloads increasingly by 23.27%.

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Telemundo Realigns Content Structure

NBCUniversal Telemundo Enterprises realigned the structure of a number of its divisions to maximize the company’s content capabilities and strengthen collaboration between creators and distribution teams

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