EVP, Ad Sales and Media Solutions
The Weather Channel Companies

Since arriving at TWCC in January 2010, Lawrence has integrated the company’s separate cable and digital ad sales divisions into a cross-platform sales organization selling across TV, online, mobile and tablets. During the past year, her team introduced multi-screen integration to clients including AT&T, Toyota and Microsoft. Above all, the busy Lawrence stays balanced. Her proudest accomplishment? “Having an important role at work while juggling my most important job – my family,” she says.

The Daily

Subscribe
Monday–June 23

Cable Rate Proceeding Pales Next to Broadcast Ownership

With an incoming FCC commissioner and a just-opened docket on relaxing broadcast media ownership rules, there is plenty to watch out for at the agency. But first up is Thursday’s open meeting.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.