Anna Tran Reyna
Reyna helped negotiate several key pay-TV carriage deals that made TV Everywhere a reality across multiple platforms and devices for Fox Networks. She also was instrumental in extending the digital reach of FOX Sports GO, FXNOW, Nat Geo TV, and BTN2GO to millions of pay-TV subscribers. “Cable has the capacity to feature a plurality of information, opinions and interests,” she says. “The more the cable industry can speak to diverse audiences, the larger and more engaged its viewership will be.”
Best business advice you’ve received?
A mentor told me, “It’s not how smart you are, it’s how you are smart.” I am lucky to be working with so many smart people in cable, and that I have been able to learn how they have used their knowledge in creative ways to solve problems and advance the business.
How can cable better support diversity?
Cable has the capacity to feature a plurality of information, opinions and interests. The more the cable industry can speak to diverse audiences, the larger and more engaged its viewership will be.