Tran Reyna continues to shape policy and development at Fox’s digital media division and recently helped launch TVE app FXNOW. Other duties include management of the division’s diverse digital extensions and infrastructure, with one of her most high profile responsibilities being oversight of Fox Networks Group’s participation in Dyle, the mobile digital TV joint venture between Fox, NBCU and the broadcast station groups known as Pearl 9. As for diversity’s role, “the cable industry is built on providing a wide range of programming to a broad base of viewers,” she says. “It is important to have people producing, managing and distributing that wide range of programming who understand what is important to a diverse range of viewers.”
What’s the definition of diversity in 2014, and how can the cable industry do better in the area of inclusiveness?
The cable industry is built on providing a wide range of programming to a broad base of viewers. It is important to have people producing, managing and distributing that wide range of programming who understand what is important to a diverse range of viewers.
What qualities do you look for when making a new hire?
The ability to learn new things quickly, apply related experiences to new challenges, and adapt to working with different people. On-point experience is a plus, but the new media space is—as the name states—new, so it is more important to have related, transferrable skills and the ability to transfer those skills quickly.
Name one emerging trend in cable we should all have our eyes on.
Innovation in Internet-based content distribution.