AMC’s Story Sync was instrumental in the success of the network’s “Halt and Catch Fire,” “TURN,” and “The Walking Dead” in 2014, all of which saw double digit increase in terms of average time spent for the finale over premiere. The feature is an integral tactic in supporting existing audience engagement and spreading awareness to potential new fans of the series.

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Thursday–March 19

NY Gives Charter-Cox Thumbs Up, CA Still Considering

All eyes continue to be on California, with the New York Public Utilities Commission posting its approval of the $34.5 billion Charter-Cox deal Thursday.

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