VP, Public Relations
WE tv

Rao heads up communications for WE tv, and has fostered public relationship campaigns for popular shows such as “Braxton Family Values,” “Downsized” and “Joan & Melissa: Joan Knows Best?” She also oversees public affairs and educational campaigns for the network. Her advice for newcomers? “Be a sponge! Prick up your ears and take in as much as you can – and not just from folks inside your field, specialty or industry, but from those outside of it. We all need to be triple threats, like Justin Timberlake.”

The Daily


Editor’s Note

Cablefax Daily will not publish Monday because of

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