The latest by:
Cablefax Staff
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Premium Content
07/31/2025
Spectrum Reach Architect Is Live
Charter officially launched Spectrum Reach Architect, its new AI-driven media planning platform after first running a six-month trial period with more than 2,000 local advertisers. The planning tool helps
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Premium Content
07/31/2025
NHL.TV Goes to DAZN
The NHL and DAZN inked a multi-year deal that will see the streamer become the exclusive home of NHL.TV in nearly 200 countries starting with the 2025-26 hockey season. While the deal excludes the U.S.
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Premium Content
07/31/2025
Editors’ Note
Cablefax Daily will not be publishing Friday, July 31. The next issue will land in inboxes Monday, Aug. 4. In the meantime, be sure to
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Premium Content
07/31/2025
NBCS, World Aquatics Extend
World Aquatics , the international governing body of aquatic sports, has extended its exclusive U.S. media rights deal with NBC Sports through 2028. Through the agreement, NBC and Peacock will broadcast a
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Premium Content
07/31/2025
Disney Sports Advertising Volume Nears $4 Billion
Disney Advertising wrapped up its 2025-25 Upfront with some good news on the sports and streaming fronts. Sports advertising volume across linear and addressable is nearly $4 billion, including 69 multi-year
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Premium Content
07/31/2025
Too Many Shoppable Ads?
While new ad formats like pause ads and shoppable ads seem to be all the rage with advertisers looking for innovative ways to reach modern audiences, who are increasingly welcoming of these formats, Comcast