SVOD service Howard TV is running a penny preview Thurs-Wed, with “Best of 2007” eps ( Time Warner Cable‘s charging 2 cents in the select markets offering the promo). Cox, Comcast, Charter, and Rogers are also participating (www.howard.tv/preview/). Most of the ops are offering a free month if subs sign up for the service. —www.howard.tv/preview/ Rentrak inked a deal to provide Time Warner Cable with expanded VOD measurement services. The company now receives daily, census-level on demand data representing 45mln set-top boxes from 23 MSOs including Bendbroadband and Buckeye Cablevision.

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Time Out: FCC Takes a Swing at the State of Sports Broadcasting

The growing number of ways sports are distributed to the masses has put a strain on the fan experience, and with leagues putting more games behind streaming paywalls, it’s left broadcasters, cable networks

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