SVP/GM Online Brands, Home Category, Scripps Networks Interactive
Neil brings online eyeballs to Scripps’ Home Category brands such as HGTV.com, DIYnetwork.com and the newly rebranded HGTVGardens.com by not only developing smart online strategies —HGTV is now one of the top 10 brands on Pinterest— but through events like South-by-Southwest or 2012’s inaugural HGTV Holiday House at Mall of America. “Nothing beats developing an idea from scratch with your team and watching it develop into a success,” she says.
Who would you want to swap jobs with for a month and why?
I’d enjoy a short stint swapping jobs with any sitting secretary of state. I find politics fascinating and I’d love to see it from the inside. I’m sure I would run right back to my job quickly after.