CableFAX Daily executive editor Michael Grebb interviews G4 president Neal Tiles, who joined the videogame lifestyle network in 2005, after Comcast rebranded it from TechTV.

Neal tells Mike how G4 strives to stay relevant with its target audience of young men because “this is the demo that’s least available to linear TV.”

Find out how Tiles is evolving G4’s content, coverage, formats and business model to follow its audience across platforms and beyond TV — and whether it makes any difference being owned by the biggest U.S. cable operator…

Length: 5:50

Producer: Michael Grebb
Editor: Christine Hardtman
Video shot by Crews Control

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