2007 Upfronts — Disney Media Group
• Date: 2/8/07 in New York
• Disney Channel programming:
Johnny Kapahala: Back on Board (June) – Original movie picks up where last year’s Johnny Tsunami movie left off.
Disney Channel Games 2007 (summer), annual special featuring the channel’s stars competing against each other.
High School Musical 2 (August) – Feature-length sequel to last year’s smash original movie.
Wizards (fall) – New series featuring a trio of siblings with magical powers.
Phineas and Ferb (winter) – New series featuring stepbrothers’ summer adventures.
The Cheetah Girls 3 (2008) – Original movie takes the Girls to India for their Bollywood debut.
Dadnapped (in development) – Comedy series.
Franklin B.C. (in development) – Animated series about cave-kid.
• Playhouse Disney block programming:
My Friends Tigger & Pooh (May), animated series
Bunny Town (fall), featuring playful rabbit puppets
• Toon Disney programming:
The Replacements – series (joins the lineup from Disney Channel)
Kim Possible and Yin Yang Yo – new episodes
• Other highlights: coming out party for the company’s new Disney Media Advertising Sales and Marketing Group—led by EVP Tricia Wilber—as the home for ad sales and promotion team across TV (Toon Disney, Disney Channel, ABC’s Saturday mornings kids block), online (Disney.com) and beyond, including radio and print. Michelle Scarola is now SVP, TV sales and Eastern multimedia leader, overseeing sponsorship sales for Disney Channel and its Playhouse Disney preschool block plus ads on Toon Disney and its Jetix action block and ABC’s Saturday-morning kids’ programming; Brad Davis is SVP, online sales and Western multimedia leader; and Jon Sayer is VP, ad sales, Radio Disney, and Midwest multimedia leader. » Click here for Cable360’s 2007 Cable Upfronts Guide