Internet bloggers are reporting that Comcast is likely to price the TiVo service upgrade at $2.95/month, based on a screen shot of a customer’s live chat with the MSO (troyontivo.blogspot.com). TiVo and Comcast haven’t revealed a price point for the service, which has begun rolling out in New England. If the price proves accurate, Bear Stearns views it as an amount that lower-end subs are likely to pay. The investment firm suggest Comcast might offer the TiVo service free to its highest-end video customers or perhaps for $1 for those taking the triple-play. "In this environment, despite the modest rollout, we believe Comcast has even more incentive to be aggressive in offering TiVo service," Bear Stearns said.

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