Time Warner Cable has begun testing Cisco Tuning Adapters in Austin, TX. The news is significant because they will allow CableCARD subs to access digital cable channels using switched technology. The adaptors are made to work on any 1-way cable ready device, such as TiVo. Earlier this month, the FCC proposed $40K in fines against TWC and $20K against Cox for moving some channels to switched digital video, and thus making them impossible to view on 1-way, CableCARD devices ( Cfax , 10/17). After TWC completes testing, it will make the adapters available in markets where SDV has launched. It plans to notify CableCARD customers when the adapters become available in their markets, launching a Website at: www.timewarnercable.com/tuningadapter.www.timewarnercable.com/tuningadapter.

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Friday–June 2

Media Industry Not Backing Down from Pride Celebrations

For years, programmers and MVPDs have welcomed June with a slew of Pride Month-themed programming and initiatives, and that doesn’t seem to be changing despite recent backlashes against Target , Bud Light and others.

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