Summit Summer
Even though CTAM heads inside the Beltway for its Summit conference (July 23-25), don’t expect it to be a bunch of Washington wonks and public policy discussions. CTAM pledges to stay true to its roots, with its "Power to the People" theme instead focusing on the democratization of the media. (We did hear, however, a GAO contingent is coming to learn more about marketing). Oglivy & Mather vice chmn Steve Hayden will deliver a brand marketing keynote, and the show will close with a panel of industry heavyweights—Time Warner Cable’s Glenn Britt, ESPN’s George Bodenheimer, HDNet’s Mark Cuban, Charter’s Neil Smit and Weather Channel’s Debora Wilson. We’re pretty excited about Tues night’s party at DC club Love featuring Wyclef Jean (Event Networks is sponsoring). As of Fri, 1673 people had registered. CTAM expects to have about 2500 attendees, down slightly from the 2600 in Boston last year. "With consolidation, I think that’s about right," said CTAM pres/CEO Char Beales.