SNL Kagan has released its Cable Futurecast: A 10-year Detailed Outlook For Cable TV Industry Revenue Streams. SNL Kagan projects that overall residential cable revenue will top $121 billion by 2017, a 77% increase from 2006 levels of $68.6 billion. The research indicates that residential revenue per subscriber will increase to an average of $143 per month by 2017, a 64% jump from 2006 levels. The addition of commercial services and other incremental revenue are expected to push the total revenue mark to $109 million annually by 2011 and $138 million by 2017. That’s up from $72 million in 2006. The revenue gains are expected despite anticipated declines in cable’s domestic video market share in the increasingly competitive multichannel space.

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