SeaChange International and BlackArrow have joined forces to offer a new, joint targeted advertising solution for multichannel video operators in North America. The two companies are integrating SeaChange’s AdPulse On Demand advanced advertising technology and Adrenalin fourth generation video back office with BlackArrow’s Advanced Advertising System to offer a pre-packaged and comprehensive solution for dynamic VOD advertising.

Key benefits to operators of the joint SeaChange and BlackArrow solution will include:

  • ?Pre-integrated technology to minimize deployment risk for operators ?
  • Faster time to market for revenue-generating advanced advertising products?
  • Streamlining of costly and time-consuming technology selection and integration cycles
  • Scalable, standards-based solution designed to support emerging and existing advanced advertising industry requirements

The joint solution is expected to be released in early 2011 and will evolve to support multiple screens with a single platform.

The Daily

Subscribe

Editor’s Note

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jan 21
Cablefax 100 – 2022 Nominations Due: January 21, 2022
Mar 11
The FAXIES 2022Entry Deadline: March 11
Apr 1
Cablefax Top Ops – 2022Nominations Due: April 1, 2022
Jun 3
The Diversity List – 2022Nomination Deadline: June 3
Aug 12
Most Powerful Women – 2022Nominations Due: August 12
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.