SeaChange's On Demand Group Enters Mexico
By| October 12, 2011
SeaChange International’s On Demand Group, a European video-on-demand (VOD) aggregator, has signed a deal with Mexican cable provider, Cablevision, to manage its VOD services. The deal marks On Demand Group’s first fully operational move into Latin America and will include Cablevision’s transaction VOD and subscription VOD services.
On Demand Group specializes in the aggregation, content and service management of VOD services and works with operators to implement VOD marketing campaigns. The Cablevision service launch will mark the extension of On Demand Group’s reach to 19 platforms in 13 countries.