FourthWall Media (formerly BIAP) and Rovi Corporation have signed an agreement to offer an enhanced television (ETV) solution to many of Rovi’s interactive program guide customers throughout North and South America.

In 2010, Rovi will begin to offer an integrated ETV platform, including FourthWall Media’s EBIF user agent, ETV server, and TV widgets as part of Rovi’s guide solutions.

Enhanced Television Binary Interchange Format (EBIF) represents a standards-based platform for enhanced TV. By deploying EBIF technology, service providers can offer targeted and interactive advertising, and interactive TV widgets and applications across legacy and next-generation digital set-top boxes.

Under the agreement, Rovi will provide, through its guides, an initial set of pre-integrated TV widgets from FourthWall. These include eBay on TV, Yellow Pages on TV, as well as news, weather and sports widgets. The integrated solution will also enable service providers to launch new EBIF applications developed by third-parties.

Rovi program guides with FourthWall’s EBIF platform and applications will be integrated to work on set-top boxes from Motorola, Cisco and Pace.

The Daily


Raising Cybersecurity Awareness

Reps Anna Eshoo (D-CA), Adam Kinzinger (R-IL), Gus Bilirakis (R-FL), Marc Veasey (D-TX) and Chrissy Houlahan (D-PA) introduced

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up


Jul 16
Diversity List – 2021 Nominations Due: July 16, 2021
Sep 10
Most Powerful Women – 2021 Nominations Due: Sept 10, 2021
Dec 7
Most Powerful Women CelebrationSave the Date!
Full Calendar


Seeking an INDUSTRY JOB?

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact for more information.