The good news for cable, according to CFI Group‘s ’08 Telecom-Cable Industry Satisfaction Study: The avg US HH spends up to $200/month on comm, Internet and TV services; and 60% of HHs now have bundled services, with cable owning twice as many bundled subs than do telcos. In leading the category, Comcast services 24% of bundled homes, Time Warner Cable 16% and AT&T 15%. The bad news? Customers prefer to bundle services with telcos over cable ops by a 2-1 margin, citing "better customer service" and "better value for the features" as primary reasons. Cable scored an "abysmal" 60 in CFI’s Customer Service Index, well behind satellite (67) and telcos (66). Some individual MSO scores: Cox (66), Time Warner (60), Comcast (58) and Charter (51). Cable modem satisfaction averaged a 65. CFI said 13-17% of cable/satellite subs are likely to defect, citing too high rates, poor customer service and residence changes.

The Daily

Subscribe

TelevisaUnivision Confident in DTC Profitability

TelevisaUnivision continued to invest more into its ViX streaming product during 1Q24, but that commitment comes at a cost. The company saw operating expenses grow 16% YOY to $821 million driven by those

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jun 13
2024 American Broadband Congress Conference Registration is Open!
Jun 26
2024 FAXIES Awards Nominations Are Open!
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Rob Hudgins, [email protected], for more information.