Nearly 135mln US Internet surfers, or 71% of the country’s online audience, watched an avg of 82 videos in Apr, according to comScore Video Metrix service, and the avg online video viewer watched 228min of content. 18-34s led the viewership with an avg of 287min/viewer. Google led the list of top US online properties based on videos viewed that also included Fox Interactive, Viacom, Time Warner, Disney and ESPN. — More than half of venture capitalists expect to increase their investments in digital content creation over the next 2 years, according to KPMG, with one-quarter believing such investment will increase by more than 20% during the time period. The group was split as to whether U-G content or professional content providers would receive more of the money, while 31% said mobile apps will dominate with investments. Of mobile apps, VCs favor social networks (31%) over gaming (20%) and video (14%).

The Daily

Subscribe
Thursday–July 10

Paramount-Skydance Watch

As we wait for regulatory movement on the $8 billion Skydance-Paramount Global merger, Democrats are making noise that they want the full FCC to vote on the deal.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.