Generator Research’s report "Television Advertising: An Irreversible Decline?" indicates that revenue from traditional broadcast TV spot ads will account for just 25 percent of TV advertising by 2019. The result will be a market worth $13.1 billion in the United States, down from $57.8 billion in 2008.

Depending on strategic choices made by broadcasters, these dramatic losses could be offset by three new types of customer-specific advertising that would be delivered over the Internet to PCs, portable devices and to Internet-connected TV sets.

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Next Frontier: CableLabs Explores More than Speed Connectivity Era

Internet speed records are all the rage these days, with two separate breakthroughs making the headlines recently. One is more in the distant future, but the other hits closer to home.

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