BY ANTHONY CRUPI At last week’s Kagan VOD Summit, Kagan World Media COO and senior analyst Larry Gerbrandt cracked that the first time he heard the expression XOD, he thought it meant adult-on-demand. The X is a variable, of course, one that a lot of players in the on-demand space choose to adapt to their own purposes. Add Rainbow Media Holdings to the list of companies looking to stamp their imprimatur on customer-managed content. Rainbow president and CEO Josh Sapan announced the launch of four new EVOD (exclusive video-on-demand) services at the Kagan Summit, remarking that the company is “jumping into the world of exclusive VOD with both feet.” Sapan acknowledged that some observers might consider Rainbow’s leap “too risky,” but said that a risk is necessary if cable is to keep satellite at bay. “If VOD merely duplicates what is available on linear television, if they offer the exact same lineup available with PVRs, then the cable industry has missed a key opportunity,” Sapan said. Sapan said the services would feature exclusive first-run programming and will be rolled out over the next 18 months. The day after Sapan made his remarks, Starz Encore VP of SVOD Greg DePrez said his company was working on a variant of SVOD for DirecTV customers. The service is being tested on DirecTV customers who own both a DBS receiver and a TiVo box.

The Daily


Frontier Moving Along Amid Strategic Review

Earlier this month, Frontier embarked on a strategic review with the hope of identifying more opportunities to create value for shareholders. It sparked talks of a potential sale, but after its 4Q23 earnings

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up


Feb 27
2024 Top Ops Awards Nominations Open February 27th.
Apr 25
2024 Cablefax 100 Awards Magazine Release: April 25, 2024
Jun 13
2024 American Broadband Congress Conference Registration is Open!
Jun 26
2024 FAXIES Awards Nominations Are Open!
Full Calendar


Seeking an INDUSTRY JOB?

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Rob Hudgins, [email protected], for more information.