COMPANY: Mediacom MEDIA: various CAMPAIGN: Star Search 2002 MESSAGE: An employee incentive program promoting the sales of basic, high-speed and digital services. AGENCY: PK Network, New York ORGANIZATION: National Cable Television Cooperative MEDIUM: print ad CAMPAIGN: Competition Through Cooperation MESSAGE: Promote to the industry the role of the NCTC as a cooperative purchasing entity for small and independent operators. AGENCY: Media Works, Ormond Beach, Fla. COMPANY: Comcast MEDIUM: print ad CAMPAIGN: On Demand from Comcast Digital Cable SERVICES PROMOTED: On-demand and digital cable AGENCY: Red Tettemer, Philadelphia COMPANY: Cox Communications MEDIUM: direct mail CAMPAIGN: VOD Launch AGENCY: Doner, Detroit

The Daily


Another Locast Launch

Nonprofit local broadcast TV streaming service Locast launched in Indianapolis, delivering 42 channels. The streamer is now available in 24 markets. Locast is currently involved in a legal fight with

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