A recent broadcast industry poll conducted by AmberFin indicates that poor picture quality remains a major barrier to content adoption on new viewing devices, such as mobile phones and PCs. Furthermore, 70 percent of experts surveyed said the industry is failing to capitalize on the new market opportunities offered by the Internet, VOD and mobile due to the quality and cost issues associated with repurposing and delivering high volumes of content across multiple viewing devices.

Respondents said the current image quality of video content falls short of viewer expectations and is in need of improvement. More than 35 percent of the industry experts surveyed rated image quality of content viewed via PC over broadband connection as being poor, or at best average, while 28 percent noted a similar disappointing experience via mobile phone or handheld device.

The Daily

Subscribe

Some Operators Ending QAM Video, Forcing IPTV Switch

While many consumers are choosing to drop traditional cable video service, a few operators, including Cable One and GCI, are giving them a push to IP video.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jan 21
Cablefax 100 – 2022 Nominations Due: January 21, 2022
Mar 11
The FAXIES 2022Entry Deadline: March 11
Apr 1
Cablefax Top Ops – 2022Nominations Due: April 1, 2022
Jun 3
The Diversity List – 2022Nomination Deadline: June 3
Aug 12
Most Powerful Women – 2022Nominations Due: August 12
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.