Podcast or Videocast

Starting in 2010 as a series of 5-minute videos released over 5 weeks, the program was designed to engage time-challenged executives and present news and discussion. It has grown to become a popular webcast series, with the 2013 program year being the most successful yet. The timely topic of multiscreen in the October webcast drew a record-setting 1,431 registrants, 2,799 pages views and 2,764 unique visitors. Live attendance was 51% of total registrants vs the industry average percentage of 42%.

 

These podcasts played an important role in generating buzz around “Breaking Bad” each week as the number of listeners more than tripled from the year before. Ratings for the show’s finale were up 300% from last year’s final episode.

 

This excellent region-specific podcast airs 5 times a week with one for each of MSG Varsity’s defined regions (New Jersey, Long Island, Hudson Valley, New York City and Connecticut) continues to grow and prosper.

 

This always inspirational series helps viewers live their best lives with lessons about self awareness, positivity and growth—all through probing interviews and often revealing epiphanies.

 

The fan-focused program is more than just a podcast: It includes a daily TV show, podcast, a blog and regular social media updates. Launched during the current NBA regular season, The Starters are demonstrating solid multiplatform consumption, including multiple stays at the top of the iTunes’ most popular podcast list.