SportsNet NY launched Thurs on Comcast and Time Warner Cable’s NYC area systems. Cablevision did not (though still rumored to be close to a deal). So, how will it be with 4 RSNs (SN-NY, FSNY, MSG and YES) in 1 market? "It’s a tough market for eyeballs and for advertising," said TW Cable’s programming chief Fred Dressler. "We have to figure it out." The net’s opening moments: a salute to NY landmarks and sports fans, followed by the first episode of roundtable series "Daily News Live." – Cable World’s Simon Applebaum

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