In the online version of the Q&A with Viacom boss Sumner Redstone in Sun’s The NY Times, the octogenarian says Tom Freston and he are "…gonna do a gambling channel, which everyone’s interested in. I came up with the idea." He also calls Freston "a genius" and of the proposed gay channel says "we believe [it] will be worth billions… . The demographic is enormous. The people spend tons of money, I mean, that community. Advertisers love it."

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Thursday–June 17

Industry Kicks off ‘Go Addressable’ Initiative

Distributors and TV brands came together Thursday in support of an industry initiative to accelerate efforts to make it easier for advertisers to incorporate addressable TV into their campaigns.

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