Time Warner Cable announced Step 2 in its reorg of the corporate marketing dept that saw the merging of separate marketing entities for Road Runner, Digital Phone and corporate marketing into a single dept. TW has now created 2 teams—one focused on strategy and intelligence, the other on sales channels & market development. Michael Diamond was elevated to svp, marketing strategy and intelligence (he most recently led the MSO’s project mgmt office for the Adelphia-Comcast transaction). A trio of execs—Lauren LoFrisco, Pam Murrin and Mark Sakalosy—were upped to group vps.

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AMCGM, Versant on Evolving Past Cable

The first day of the Paley International Council Summit in NYC served as a forum for content companies to discuss how they’re tackling a media ecosystem that is evolving faster than ever before. For Versant and AMC Global Media, a lot of the strategy is about offsetting continued declines in the traditional linear TV business.

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