Winner
Discovery Education – The Discovery Educator Network (DEN)
When 90% of a social network’s participants say it has been professionally useful to them, you know you’re doing something right. The global community of educators who count themselves members of the Discovery Educator Network—more than 200,000 of them—are able to share resources, tools and collaborate about teaching with digital media. Within the community these tech-savvy educators can to build on their current technological skills, network and attend various events to help improve their professional capabilities as educators.
 
Honorable Mentions
AMC  – The Walking Dead
The 25 million who zombified themselves via AMC’s DeadYourself app can’t be wrong. ‘Nuff said.
 
IFC  – The Portlandia CO-OP
At the Co-Op you can take over Portlandia’s twitter account, sell your own creative wears, snap photos and more.
 
OWN Digital and Harpo Studios  – Oprah’s Lifeclass
Each Lifeclass leverages Oprah’s 28 million-strong social network, which, through social means is able to interact and connect with impactful discussions.
 
Starz Entertainment  – How Spartacus Conquered Facebook
You may not like cussing, but “Spartacussing,” or the use of the bad words uttered by characters in the popular Starz series, has proved to be quite engaging for its community of Facebook fans.

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