Cox Ent expanded its local search engine Kudzu.com to 3 Cox Comm markets—Arizona, Las Vegas and San Diego. The site’s getting plenty of exposure on Cox.net and will soon be featured in cross-channel spots. “I’m particularly bullish on cable operators in general,” said Tom Bates, gm of Kudzu.com and vp of Cox Search, the Cox Ent subsidiary that operates it. Bates thinks other cable ops outside of Cox could make good partners as Kudzu considers further expansion. He is also reaching out to Cox Business Services customers to try and get them to participate on the site. Kudzu.com has teamed with Cox Media for sales promotion.

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Spot Spending Returning, Shifting to OTT

After a rapid decline in spend, agencies and broadcasters are seeing rebounds in many spot spending categories.

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