YES Net’s ratings would jump 15% if out-of-home viewers were accounted for, according to Nielsen Media Research. YES’ men 18-49 demo rating would increase by 14.5% when including out-of-home viewers. — Music Choice On Demand content has surpassed 200mln views since its launch on Comcast in Nov ’04. — FoodNetwork.com’s broadband series "Eat This With Dave Lieberman" has logged 1mln+ page views in 2 wks. — HBO brought in $20.9mln from PPV buys for the Jermain Taylor-Bernard Hopkins fight.

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Monday–November 22

Nielsen Shifting National Measurement

Nielsen ’s push to revolutionize and futureproof its audience measurement continues. The company announced Monday that it is shifting its national television measurement process and will be basing audience

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