SUNDAY, APRIL 9

SESSION 1
Cable: A Great American Success Story
GENERAL SESSION
Sunday, April 9 – 1:00 to 2:30 p.m.
Hall B1
This session offers behind-the-scenes tales and insights into what will propel cable’s growth.
Welcome:
Geraldine Laybourne
Chairman, Founder & CEO
Oxygen Media, Inc.
Thomas Rutledge
Chief Operating Officer
Cablevision Systems Corp.
Keynote & Host:
Malcolm Gladwell
Author, The Tipping Point and Blink
Speakers:
John S. Hendricks
Chairman
Discovery Communications, Inc.
Brian Lamb
Chairman & CEO, C-SPAN
Geraldine Laybourne
Chairman, Founder & CEO
Oxygen Media, Inc.
Ralph J. Roberts
Chairman of the Executive & Finance Committee of the Board of Directors
Comcast Corporation SESSION 2
Making Things Click: Cable’s Place in Interactive Gaming
NEW BUSINESS – GAMES
Sunday, April 9 – 3:00 to 4:15 p.m.
Room B404
A panel of cable and game industry players along with leading interactive media experts explore fresh business models for the fast-growing interactive games segment.
Moderator:
Tracy Swedlow
CEO, Publisher & Editor-in-Chief
Interactive TV Today
Speakers:
Ron Chaimowitz
CEO, PixelPlay
Tyrone Lam
President & COO
Buzztime Entertainment, Inc.
Alexander Libkind
President, Zodiac Gaming LLC
Janet H. Murray
Professor & Director, Graduate Program in Digital Media
School of Literature, Communications & Culture
Georgia Institute of Technology
Laurant Weill
President, Founder and Executive Chairman, Visiware SESSION 3
Served Fresh Daily: The On Demand Revolution
PROGRAMMING
Sunday, April 9
3:00 to 4:15 p.m.
Room B405
Leaders of the on-demand revolution share insights, findings and strategies.
Moderator:
Matt Stump
Editor, Technology
Multichannel News
Speakers:
Marvin O. Davis
Senior VP, Marketing
Comcast Cable Communications
Gregg S. Hill
President
Rainbow Network Sales
Ryan O’Hara
President, TV Guide Channel & TV Guide SPOT
Gemstar-TV Guide
International, Inc.
Mike Pohl
President
C-COR Global Strategies
Peter C. Stern
Senior VP, Strategic Planning
Time Warner Cable SESSION 4
The Buck Starts Here: CFOs on Cable’s Excellent Economic Adventure
FINANCIAL
Sunday, April 9
3:00 to 4:15 p.m.
Room B406
Top industry CFOs convey the latest strategic thinking about market valuations, the move to privatization, capital investments, free cash flow generation and industry consolidation.
Moderator:
Paul Kagan
Chairman/CEO
PK Worldmedia, Inc.
Speakers:
John Abbot
Executive VP & CFO
Insight Communications
John Alchin
Executive VP & Co-CFO
Comcast Corporation
Michael Huseby
Executive VP & CFO
Cablevision Systems Corp.
John K. Martin
Executive VP & CFO
Time Warner Cable
Mark Stephan
EVP, CFO & Treasurer
Mediacom Communications Corp. SESSION 5
Throwing the Switch: The Move Toward Personalized Media
NCTA TECHNICAL PAPERS
Sunday, April 9
3:00 to 4:15 p.m.
Room B407
Topics include: individually targeting advertising in a switched-services environment; aligning bandwidth and unicast delivery with actual program demand; and devising approaches for seamless ad delivery and rapid channel change.
Moderator:
Craig Cuttner
Senior VP, Advanced Technology
Home Box Office, Inc.
Speakers:
Michael Adams
VP, Video Architecture & Technology
Terayon Communications
Systems, Inc.
Lorenzo Bombelli
Director, Product Strategy
& Management
Subscriber Network Systems
Scientific-Atlanta, Inc.
Bob Duzett
Chief Architect, VOD Hardware Platforms
C-COR, Inc.
Ran Oz
Chief Technology Officer
BigBand Networks, Inc.
Steve Riedl
Principal Architect
Time Warner Cable SESSION 6
Next-Gen Media: What Tomorrow’s Customers Want Today
NEW BUSINESS – PORTABILITY
Sunday, April 9
3:00 to 4:15 p.m.
Room B308/309
A no-boundaries, town-hall-style discussion that includes the latest research into teen and young-adult media usage and behavior.
Host & Moderator:
Todd Cunningham
Senior VP Brand Strategy & Research
MTV Networks
Participants will be selected students from Georgia Tech University
and other schools in the Atlanta Metropolitan Area.

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